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And how to use it for SEO measures What is the difference between big words and keywords that are easily confused? Advantages and countermeasures for achieving a high rank How to check search volume? Explaining the relationship with SEO and how to use it by phase About "On-SERP SEO", SEO that is conscious of the entire search result Last updated: 2024/02/17 blog Google's search results have changed significantly due to advances in devices and technology, as well as changes in user behavior and preferences. Under these circumstances, it is no longer possible for the work performed by SEO personnel to remain the same as before. Although it is necessary to pay attention to search factors other than "10 blue links," this current situation is called "On-SERP SEO," and CXL will introduce an article that explains each item . It will definitely be useful for considering your overall SEO strategy. SEO is changing every day. In the past, getting to the first page was all about choosing the right keywords and a few backlinks. Those days are already gone.
Google search results are no longer just "10 blue links." Links in search results are becoming richer and more interactive , resulting in fewer clicks to websites. New concepts are replacing traditional SEO approaches. You need to embrace a more holistic strategy than just monitoring and improving your natural search Belgium Phone Number Data rankings. In other words, it is "On-SERP SEO." By doing On-SERP SEO, you will receive more business value from each keyword, regardless of whether it generates clicks to any website. Now, let's move on. table of contents What is “On-SERP SEO”? Why is "On-SERP SEO" a hot area? Optimization for “On-SERP SEO” 1. On-SERP elements that we can optimize video carousel Image search results recipe carousel local pack Google shopping search Interesting finds (Note: It seems that it has not been introduced in Japan) 2.

On-SERP elements that change the buyer journey Efficiency and monitoring of “On-SERP SEO” measures summary What is “On-SERP SEO”? "On-SERP SEO" is a multifaceted SEO strategy that focuses on occupying as much of the display area of each target Google search result as possible. It's also a strategy for each search query as a whole, rather than optimizing and monitoring specific rankings. Let's explain this using a specific example. If you search for "pizza" on your mobile device, the following search results will be displayed. Complete search results can be found here .
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